Guides

Migrating to Webflow

Moving a site to Webflow protects your rankings when you plan the redirects, content and QA up front. These guides walk through migrating from WordPress, Wix and Squarespace, plus the checklist we use on every project.

A website migration changes your platform, structure or content, and typically takes three to six months with a temporary traffic dip that recovers once Google recrawls. The single most important step is mapping your old URLs to new ones and setting 301 redirects so link equity carries over. Below are our platform-specific migration guides and the free checklists we hand to clients. Prefer to hand it off? See our Webflow migration service.

The four guides below cover the same ground from different starting points. Read the platform guide that matches where your site is now, then use the checklist as the working document during the move. The most common failure is not technical: it is skipping the benchmark before launch, so nobody can tell afterwards whether rankings actually dropped. Benchmark first, redirect everything, and keep the old site live until Search Console shows the new URLs indexed. When the move is done, Webflow Care keeps the new site monitored and updated for $950/month.